Social Media Specialist

January 2022 - Present

In my current position on Amway's Global Social Media team as a Social Media Specialist, I have developed creative direction on a wide range of campaigns, from product launches to informative video series' such as From Our Labs and From Our Manufacturing.

In addition to global campaign projects, I also ran all global social media accounts for Amway Global and Artistry, which have a combined following of over 1 million users. This included scheduling posts, daily community management, using Sprinklr, re-sharing user generated content (UGC), and caption copywriting.