Digital Strategist & Video Manager

At the Grand Rapids Drive (now Grand Rapids Gold) G League basketball team, I was responsible for all video content. This included highlight reels, announcement videos, theme night recaps, pregame motion graphics, fulfilling sponsored content, and more. Working within the professional sports industry presented a fast-paced environment which I enjoyed as every day presented it's own unique challenges and opportunities.

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I also created a complete rebranding concept and plan in which the team would take on the Grand Rapids Rise name, taking after their new NBA affiliate in the Denver Nuggets. This included marketing materials such as an announcement video, photography, redesigned logo, and brand guide.