Glister Refresh

Brand new social content to go alongside an overhaul to Amway's oral care brand.

Glister is Amway's premiere door opener brand, a reliable set of oral care products that business owners had grown to rely on for decades. So being tasked with repositioning the product marketing to educate those about a new look and formula was a lot, but we successfully created launch assets used by markets all over the world to introduce the new 3-step line.