Marketing Territory Leader

As the Marketing Leader for all Michigan-based Tommy's Boats locations, I produced professional photo and video content for both social media and web use. On top of running all three Michigan locations' social media accounts on Facebook and Instagram, I was also entrusted with directing campaigns to introduce brand new products to the Midwest, such as the 2022 models of Malibu's premiere wake boats.

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Other responsibilities included the creation of email campaigns, handling influencer marketing, and the marketing and coverage of events such as TriWalloon and Christmas in July. I also single-handedly produced a series of 25+ informational videos used to educate rental customers on how to operate a wide variety of boat models.