Go Vibrant Lipstick Launch

Social launch assets that led to Amway's most successful beauty launch to date.

My first product launch that I worked at with Amway, the Go Vibrant Lipsticks were a very fun project to help me wrap my mind around creative direction for launch campaigns. We were able to implement best practices for social reels, visually appealing stills and educating our audience of both business owners and customers that we still refer back to years later.